Monday, April 20, 2020

Biden Ad: Trump Left U.S.

Date: Joe Biden
Twitter: @rcpvideo
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Stella Artois' Multinational Campaign To Help Bars, Restaurants Weather Crisis 04/21/2020

Anheuser-Busch InBev beer brand Stella Artois has launched a campaign from agency Gut to help promote the brand’s new program to support local bars and restaurants during the COVID-19 crisis. 

Through a gift-card matching program, SA has raised more than $2.5 million in 3 weeks for local businesses in 10 markets in the Americas and Europe. 

The ad campaign encourages people to stay positive and think about the day when the COVID-19 crisis eases and local establishments will able to open their doors for business again. It features a  montage of video clips from the Depression-era to the present and challenging times in between to suggest that the current crisis will also pass. 

Twitter: @mediapost
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New Biden ad hits Trump for feuding with governors over coronavirus | TheHill

The new ad, viewed first by The Hill, is called "Buck Stops Here," and it accuses Trump of being obsessed with his critics, rather than with protecting Americans.

The ad then cuts to remarks the president made at recent briefings, in which he blamed former President Obama for a shortage in testing capacity.

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The ad also features Trump's remarks in which he describes the federal government as a "back up," and says that governors should be taking the lead.

Publisher: TheHill
Date: 2020-04-20T16:27:36-04:00
Author: Jonathan Easley
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Licious focuses on budding cooks in new ad campaign - Exchange4media

'Ghar Baithe Baat Badal Do' Campaign captures the endearing spirit of families coming together for a meal

 Licious, India’s leading meat, meat-products, and seafood brand, captures the beauty of this rare phenomenon of ‘slowing down’ in their most recent campaign, “Ghar Baithe Baat Badal Do”. The film captures the budding cooks, the little helping hands at kitchen, the food Instagram-ers, the not-so-expert roti makers and many others who create endearing and unforgettable food-moments.

Publisher: Indian Advertising Media & Marketing News – exchange4media
Twitter: @e4mtweets
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Trump campaign sues TV station over Democratic super PAC ad | TheHill

The lawsuit seeks unspecified monetary damages and legal fees from the NBC affiliate, WJFW-NBC of Rhinelander, accusing the station of having "perpetrated a fraud on the public by recklessly broadcasting [Priorities USA's] defamatory and false advertisement, which WJFW-NBC knew or should have known was produced through the use of technology that depicted a clearly false statement."

"It is disappointing that WJFW-NBC would knowingly continue to broadcast this blatantly false ad and perpetrate falsehoods on the American people, even after the Trump campaign provided proof in good faith of the ad's falsity," Jenna Ellis, senior legal adviser to the Trump campaign, said in a statement.

Publisher: TheHill
Date: 2020-04-13T11:19:28-04:00
Author: Jonathan Easley
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Trump Campaign's Misleading Ad Attacking Biden on China - FactCheck.org

The Trump campaign has launched a misleading attack ad that misrepresents Joe Biden’s statements on the Trump administration’s travel restrictions, and leaves the false impression that former U.S. Ambassador to China Gary Locke, a Chinese-American, is a Chinese official.

The ad says that Biden, the presumptive Democratic presidential nominee, was opposed to President Donald Trump’s travel restrictions on China — the Biden campaign says he was for them — and generally strives to portray Biden as far too soft on the Chinese regime.

Publisher: FactCheck.org
Date: 2020-04-10T19:55:50 00:00
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A new front in the presidential campaign, as President Trump seeks to divert anger at China

A super PAC supporting Trump on Thursday announced a weeks-long $10 million ad campaign in Michigan, Wisconsin, and Pennsylvania — three states key to the November election — that attempts to brand Biden as soft on China. The effort, run by America First Action PAC and promoted by Donald Trump Jr., among others, includes a hashtag and a new website tagging the former vice president as #BeijingBiden. The ad follows a Trump campaign ad on the same theme.

Biden's campaign and other Democratic allies are laying the groundwork for a counterattack. On Friday, Biden's team intends to hit back with a digital campaign contrasting Trump's response to the pandemic and China with Biden's, according to a person with knowledge of the plans, who spoke on the condition of anonymity because the person was not authorized to discuss the matter publicly.

Publisher: Washington Post
Date: 2020-04-17T00:34:45.029Z
Twitter: @WashingtonPost
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Why Do Coronavirus Ad Campaigns Look the Same? - Josh MacKinnon - Medium

Anyone can publish on Medium per our Policies , but we don't fact-check every story. For more info about the coronavirus, see cdc.gov .

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The way this video was produced along with the accompanying commentary suggest a level of judgement and scrutiny of the Coronavirus-response campaigns we are currently seeing in market.

However, there is good reason for this 'sea of sameness' in ads right now that marketers and agencies have produced based on consumer insights:

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Publisher: Medium
Date: 2020-04-18T18:50:41.546Z
Author: https medium com joshmackinnon
Twitter: @Medium
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