According to industry estimates, during the lockdown, sales of larger ecommerce platforms have been down by almost 90% E-commerce firms are urging the govt to add items such as laptops, mobile phones under essential goods and services
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E-commerce firms stumped by home ministry U-turn barring delivery of non-essential goods -
The decision by the home affairs ministry to disallow e-commerce companies from delivering non-essential items even after April 20 has upset the preparations of these platforms to restart operations.
Non-essential goods were added in the list of exemptions published by the home ministry on April 16 and scores of consumers might have ordered items such as electronics and stationery online.
Now, the ministry's volte-face means that will have to wait longer. One such major order seems to be stationary and electronic items needed for consumers to work remotely. Consumers will pin their hopes on e-commerce to resume since malls and retail shops have been shut to prevent crowding of people.
Combating Covid-19: Survival Strategies For Vertical Ecommerce
At the dusk of 2019, a novel strain of Coronavirus had been identified in Wuhan, China. With a stage so initial, people felt rather safe given the proximity to the ground zero site, unaware of the rapid rates of global infection. However, things changed when it was declared a global pandemic by WHO in early March, 2020.
A rapid spread, rise in panic and looming uncertainty forced various organisations to cease operations, with nations imposing lockdowns to ensure social distancing. Even digitally-mounted ecommerce industry had to retreat.
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If you've been on social media or the internet and seen the coolest products advertised to you that you've never heard of before, those ads are likely tied back to an e-commerce platform. Launching an online storefront is easier than ever, which also means that bringing your new product idea to market is also easier than ever.
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While you're here, how about this:
Ecommerce Barred From Resuming Non-Essential Deliveries In Lockdown
Even as ecommerce companies announced big plans to resume delivery of non-essentials from April 20 during the ongoing nationwide lockdown, the central government has now issued an order explicitly blocking such deliveries. Ecommerce companies would be restricted to deliveries of essential goods such as grocery, medical supplies, health and sanitary products as has been the case through the lockdown so far.
In an order dated April 19 , the ministry of home affairs said that it is revoking the clause that said that ecommerce companies and their vehicles would be allowed to operate. The ministry clarified that in line with the consolidated revised guidelines on lockdown restrictions, the central government has prohibited supply of non-essential items through ecommerce under the lockdown restrictions to fight Covid-19.
Allowing E-Commerce Websites to Supply Only Essentials So as to Level the Playing Field for Small
The government's decision to allow e-commerce players to deliver only essential goods will help in creating a level playing field for small retailers, Commerce and Industry Minister Piyush Goyal said on Sunday.
The government on Sunday prohibited e-commerce platforms from selling non-essential items during the lockdown, four days after allowing the companies to sell mobile phones, refrigerators and ready-made garments.
The clarification that e-commerce companies can only supply essential goods during the lockdown "will create a level playing field for small retailers," Goyal said in a tweet.
Ecommerce companies start taking orders for 'non-essentials' from April 20 - The Economic Times
SHOP: 4 Best Ecommerce Stocks as Consumers Shop from Home
Happening on Twitter
'Allowing e-commerce firms to deliver non-essential goods is unjust to traders': CAIT https://t.co/OlFExGnDrn republic (from Mumbai, India) Sun Apr 19 01:04:40 +0000 2020
Supply Of Non-Essential Goods By E-Commerce Firms To Remain Prohibited During Lockdown: Govt https://t.co/ZmsmIWCdBI SwarajyaMag (from India) Sun Apr 19 09:26:00 +0000 2020
While excluding e-commerce from the list of items to be allowed to operate after April 20, the ministry has clarifi… https://t.co/p855XFZMM4 moneycontrolcom (from Mumbai) Sun Apr 19 13:10:05 +0000 2020
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