Thursday, April 23, 2020

What is E-commerce? What are E-commerce Examples? What are E-commerce Trends? | Built In

E-commerce is the practice of buying and selling goods over the Internet. The e-commerce sector has been one of the most transformative industries on the planet because it offers qualities that traditional brick and mortar shopping methods usually fall flat on; namely, comfortability, convenience and personalization. E-commerce has become the bedrock of how most stores operate and will continue to dictate the way we buy and sell in the future.

Did you know rock legend Sting played a role in transforming the history of tech and business as we know it? On August 11, 1994, Phil Brandenberger of Philadelphia made the first ever credit card purchase using encryption over the Internet, thus marking the beginning of the e-commerce era. What was the world's first e-commerce purchase? Sting's 1993 CD "Ten Summoner's Tales", of course.

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Facebook invests $6 billion in India ecommerce giant

(Bloomberg)— Facebook Inc.'s $5.7 billion investment in a unit of India's Reliance Industries Ltd. creates an ecommerce leviathan to take on Amazon.com Inc. ( No. 1 in the 2020 Digital Commerce 360 Top 1000 ) and Walmart Inc. (No. 3) in one of the world's most competitive internet arenas.

The deal twins WhatsApp with Reliance's nearly 400 million internet users — much of that added in just a couple of years — and nationwide store and logistics network. The pair could start with forays into ecommerce and digital payments, before moving on to segments from online education to virtual health over the longer term, helping transform the industry that's now mainly the preserve of India's urban elite.

Publisher: Digital Commerce 360
Date: 2020-04-22T16:53:09 00:00
Twitter: @DigitalComm360
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NBCU Intros Direct Ecommerce From Shoppable Ads, Waives Fees During Pandemic 04/23/2020

With most brick-and-mortar retailers struggling as consumers shelter at home, NBCUniversal has launched an ecommerce engine that allows consumers to buy directly through its ShoppableTV system or other content on linear, digital or social media. 

NBCUniversal Checkout is designed to let any business — local, national or direct-to-consumer— readily create a virtual storefront. 

The function is an embeddable cart that make products within any video or article on NBCU’s One Platform ad-buying system shoppable, or enable a direct product buy from linear programming through the network’s ShoppableTV technology. 

Twitter: @mediapost
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Why eCommerce is the only winner from retail's apocalypse

COVID-19 has been blamed for the demise of several big name retailers but what does it mean for eCommerce? BusinessCloud brought together a number of experts to find out

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COVID-19 has already been blamed for retail giants like Debenhams, Laura Ashley, Oasis, Warehouse, BrightHouse and Cath Kidston going into administration and more seem certain to follow.

The extended lockdown has forced customers online - but what does COVID-19 mean for the eCommerce world in the short and long-term?

Publisher: BusinessCloud.co.uk
Twitter: @BClouduk
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CPG Firms Can Build Custom "eCommerce Dream Teams" with New Solutions from BOLD

Already accounting for a double-digit share of the retail market, eCommerce is now more important than ever as the global pandemic has accelerated all forms of online shopping. Most CPG companies with less than $1 billion in revenue per year, however, lack the resources to compete effectively in channels like Amazon.com and Walmart.com.

By providing a full eCommerce toolkit that encompasses all capabilities needed to grow a business online, BOLD is eliminating a major pain point for these companies. BOLD offers functional experts in analytics, marketing, creative, IT, and even fulfillment services as part of its turnkey solution. Every team is led by a proven CPG executive coach that helps drive service excellence and integration.

Date: A9862C0E6E1BE95BCE0BF3D0298FD58B
Twitter: @YahooFinance
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The Largest 2020 Ecommerce Driver is Global Expansion | Street Fight

While this transition will take some getting used to, it also affords the opportunity to reach across conventional borders. We've moved beyond the novelty of being able to buy something online and receive it quickly. As we look to what the next 25 years have in store, continued success in the ecommerce world depends on superior customer experience — meeting customers where they are and when they need it most.

Publisher: Street Fight
Date: 2020-04-22T10:00:32 00:00
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Need Sales in the Pandemic? Boost Customer Service | Practical Ecommerce

As the coronavirus keeps millions of people at home, traffic to online stores continues to increase. According to Statista, even non-essential purchases are shifting online.

The screenshot below from Google Analytics is for a small business selling niche collectibles online. Comparing April 1-14, 2020, to 2019, Sessions, Transactions, and Revenue have increased 72.16 percent, 238.85 percent, and 173.30 percent, respectively. And that’s typically a slow period.

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Publisher: Practical Ecommerce
Date: 2020-04-23T19:02:43 00:00
Twitter: @practicalecomm
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Laura Ashley's buyer to focus on eCommerce to revive fortunes - Essential Retail

Laura Ashley has been sold to the restructuring and investment company Gordon Brothers by its UK administrators, it has been announced. Gordon Brothers now owns the global Laura Ashley brand, archives, and related intellectual property, and stated its intention to place “a strong emphasis on building eCommerce” to revive the retailer’s fortunes.

Laura Ashley filed for administration last month with the Covid-19 outbreak severely damaging its business. This has led to its subsequent acquisition by Gordon Brothers, a firm that specialises in acquiring, restructuring and investing in struggling businesses globally.

Publisher: Essential Retail
Date: 2020-04-23T09:54:00
Author: James Coker
Twitter: @EssRetail
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