Grayscale Investments announced that it has raked in record investments of $217 million the week its TV commercial campaign launched. The company’s crypto TV commercial kicked off on CNBC, MSNBC, FOX, and FOX Business. Following Grayscale, Michael Novogratz’s Galaxy Digital places a full-page ad in the Financial Times.
In less than a week after Grayscale’s cryptocurrency TV commercial campaign launched, the company says it has achieved the highest weekly investment inflows into its cryptocurrency products. Grayscale debuted a TV campaign entitled “The history of money” on Aug. 10. It aims to elevate awareness of the company’s brand and its cryptocurrency products. Grayscale CEO Barry Silbert tweeted Friday:
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Trump campaign plans aggressive digital ad buy to counter DNC - CNNPolitics
(CNN) The Trump campaign plans to launch a big digital ad buy to counter the Democratic National Convention next week.
PETA ad campaign blames meat-eating for causing the pandemic - Insider
"Tofu never caused a pandemic," the ad reads, next to a cartoon of a wide-eyed and smiling block of the soy protein.
The ads debuted in May and have been featured on billboards, park benches, and on face masks for sale in PETA's online merchandise shop. There's even a full-size tofu costume you can buy, complete with a little sign bearing the slogan.
Months later, the campaign has generated controversy on social media, after a picture of the ad on a local park bench went viral.
"I'm In": PokerStars Launches New Multi-Vertical Global Ad Campaign | Poker
Many things are taking place:
Grayscale rakes in $217 million after TV ad campaign - Decrypt
Crypto investment firm Grayscale has had a blockbuster week following a new TV advertising campaign . CEO Barry Silbert tweeted on Friday that the firm had taken in $217 million this week: the most it's ever raised in a single week.
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The blowout comes after Grayscale began broadcasting television ads tracking the evolution of money into the age of digital currency, and just one day after rival crypto investment firm Galaxy Digital published a full page ad in the Financial Times that read: "Now is the time to invest in Bitcoin."
Coronavirus: Young Australians targeted in government's new COVID-19 ad campaign over virus spread
Biden-Harris unveil first joint campaign ad - CBS News
Joe Biden and Kamala Harris unveiled their first joint campaign ad on Sunday. The 30-second ad , which the campaign said is digital only for now, is also Biden's first bilingual ad this cycle.
The ad begins in Spanish, with a narrator saying "dime con quién andas, y te diré quién eres," which translates to "tell me who you walk with, and I'll tell you who you are." It goes on to say in English "now Joe has confirmed he is walking with perfect company" over images of Harris.
How College Football Cancellation In Battleground States Affects Campaign Advertising : NPR
NPR's Leila Fadel speaks with professor Ken Goldstein about what the cancellation of the Big Ten football season could mean for campaign advertising.
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Two of the country's biggest college sports conferences, the Big Ten and Pac 12, have announced they won't play football this fall due to the coronavirus pandemic, but other conferences are still planning to. And yesterday, President Trump offered his support.
PRESIDENT DONALD TRUMP: I'd like to see college football come back. I'd like to see them come back proud and strong.
Happening on Twitter
$217 Million Pour Into Grayscale's Crypto Funds Following Bitcoin TV Ad Campaign https://t.co/GZcIW21iTH https://t.co/ssBKKwP7p0 BTCTN (from World Wide) Sun Aug 16 13:35:17 +0000 2020
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