Thursday, August 20, 2020

Metacake Launches New Ecommerce Growth Plan Tool to Assist Businesses with Ecommerce Strategy

As businesses shift online, many are facing a problem: most companies are not equipped to take on ecommerce quickly and do it well. If brands are new to ecommerce, they may not have the expertise or tools necessary to make an online initiative successful. If brands are investing in an existing ecommerce channel, they may not know the best places to leverage growth.

Whether they are looking to strengthen their existing ecommerce channel with conversion rate optimization or start from scratch, Metacake’s new Ecommerce Growth Plan is designed to help put DTC businesses on the right track for strategic growth.

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Publisher: MarTech Series
Date: 2020-08-11T20:29:20 05:30
Twitter: @MarTechSeries
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Many things are taking place:

Retailers: Is Your E-Commerce Website Ready For A Sales Surge?

Chances are e-commerce sales will continue to climb as consumers wary of Covid-19 increasingly turn to the web to make purchases rather than shop in-store. But that means retailers and e-tailers need to make sure their e-commerce sites are in tip-top shape.

As more consumers shop online during the coronavirus pandemic, retailers need to ensure their ... [+] e-commerce sites are in tip-top shape.

Rieva Lesonsky: What do small retailers need to know about building a solid e-commerce website? 

Publisher: Forbes
Date: 2020-08-01
Author: AllBusiness
Twitter: @forbes
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Census: eCommerce Grew 44 Pct YOY – It Could Be More | PYMNTS.com

There's data and then there's the story the data can tell — and sometimes the story you get is not the whole story.

To that end, on Tuesday (Aug. 18th), the Department of Commerce's U.S. Census Bureau reported that retail eCommerce sales for the second quarter, on an unadjusted basis, stood at $200.7 billion, up 37 percent sequentially, from the first quarter of the year.

* * *

Online sales, then, stood at 15.1 percent of the total tally, and the overall decrease (in aggregated sales) comes as, of course, the lingering impacts of lockdown and staggered re-openings continued.

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Publisher: PYMNTS.com
Date: 2020-08-19T03:51:05Z
Twitter: @pymnts
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Retail Systems Research eCommerce Report Warns Brands Must Optimize Digital or Face "Serious

Due To COVID-19 A Precise Online Shopping Experience Is Now Imperative With 90% Of Shoppers Stating They Won't Wait For A Slow Web Page To Load

RSR, an industry market intelligence firm that helps retailers make more strategic decisions about the role of information technology in their enterprise, conducted the study from April to May of 2020. In keeping with the methodology used in its previous reports on this topic, RSR assembled a list of 80 top retail sites, and then evaluated these brands' website performance across multiple criteria.

Publisher: MarTech Series
Date: 2020-08-12T16:45:00 05:30
Twitter: @MarTechSeries
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Were you following this:

Target Sales Jump as Pandemic Speeds E-Commerce Shift - WSJ
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Publisher: WSJ
Date: 2020-08-19T23:54:00.000Z
Author: Sarah Nassauer and Suzanne Kapner
Twitter: @WSJ
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Walmart’s U.S.

Walmart's ecommerce business in the United States grew 97% in the company's second fiscal quarter, ended July 31, the retail giant reported Tuesday morning .

That amounts to more than $10 billion in quarterly U.S. ecommerce sales, exceeding 11% of the retail giant's overall U.S. net sales for the first time, according to GeekWire's calculations, based on Walmart's current and past financial results .

Publisher: GeekWire
Date: 2020-08-18T17:54 00:00
Author: https www facebook com tbisho
Twitter: @geekwire
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What Do Businesses Need in an Ecommerce Platform Today?

Ecommerce platforms have seen a significant uptick in activity in recent months, even as non-essential retailers start to once again open their doors. Gartner found online sales for apparel, beauty products and department stores increased by nearly 10% while online grocery sales, previously accounting for 2% to 3% of sales, rose to 8% to 10% in April. 

"With the new demands of today's consumers comes significant pressure on digital platforms to deliver on those expectations," said Brian Wolfe, vice president of commerce, digital customer experience at Capgemini .

Publisher: CMSWire.com
Twitter: @CMSWire
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Lessons from 20 years of ecommerce | Practical Ecommerce

My first ecommerce site was a supplement to my brick-and-mortar shop in 2000. There was little online competition. Amazon sold only books. Most of my competitors were small independents like me, and it was easy to stand above the crowd. I advertised the site on shopping bags, on leaflets at conventions, and in an occasional magazine.

This post is the second in a series on starting and growing an ecommerce business. The first installment, “ Launching an ecommerce business: the first steps ,” I published last month.

Publisher: Practical Ecommerce
Date: 2020-07-28T15:31:17 00:00
Twitter: @practicalecomm
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