Saturday, August 15, 2020

Trump Campaign Makes Huge Digital Ad Buy During Democratic Convention - The New York Times

The Trump campaign is launching an aggressive four-day digital advertising campaign that will take over some of the internet's most conspicuous real estate during the three marquee days of the Democratic National Convention, which most viewers will watch online.

Adhering to the president's penchant for focusing attention on himself during major Democratic events, the Trump campaign will be taking over the banner of YouTube for 96 hours starting on Tuesday, the second day of the convention, an expensive and far-reaching digital gambit.

Date: 2020-08-15T15:55:16.000Z
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Many things are taking place:

Communitech spends 100K on ad campaign to bring U.S.

Nine billboards across San Francisco, U.S., are inviting international tech workers to come work within Waterloo Region.

Communitech has spent $100,000 in an ad campaign to offer international talent a job, health insurance and a guaranteed 10-day work visa to come work for local tech companies. 

According to Communitech CEO, Iain Klugman, a majority of tech workers within the United States are working under a visa called H1-B.

Publisher: KitchenerToday.com
Twitter: @kitchenertoday
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Pandemic takes starring role in campaign ads | TheHill

More than 30 percent of the television advertisements paid for by House Democratic candidates and 36 percent of Senate Democratic ads mention the coronavirus pandemic, according to an analysis by the Wesleyan Media Project.

The advertising is divided between positive spots that highlight economic responses to the crisis, such as the Paycheck Protection Program included in an early round of relief legislation, and negative spots that blame Republican incumbents for a lackluster health response.

Publisher: TheHill
Date: 2020-08-15T10:34:50-04:00
Author: Reid Wilson
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Joe Biden 2020 for President Campaign Commits Major Ad Dollars to Black-Owned Media

During a telephone call on Wednesday, Aug. 5, with the National Newspaper Publishers Association (NNPA), Biden campaign officials said they will spend $280 million for television ads, print and digital advertising, as well as for social media in the run-up to the General Election on Nov. 3, 2020.

The Biden Campaign will also spend on ad buys with African American-owned media, including the NNPA, TV One and others. Campaign officials said they will continue to add other media outlets targeting African Americans as the campaign moves forward.

Publisher: Milwaukee Courier Weekly Newspaper
Date: 2020-08-15T19:18:08 00:00
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Many things are taking place:

Spanberger campaign releases newest TV ad: 'Safe' : Augusta Free Press

Front Page » State/National News » Spanberger campaign releases newest TV ad: ‘Safe’

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The 30-second spot underscores her background and training as a CIA officer, as well as her work in Congress to strengthen U.S. border security, protect U.S. telecommunications networks, and keep Central Virginians safe from future threats.

"I have always been honored to serve our country. In the CIA, I was trained to recognize developing threats against the United States, and in Congress, I have been proud to use that experience to partner with Democrats and Republicans on critical priorities that keep our families safe and our national security strong," said Spanberger.

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Publisher: Augusta Free Press
Date: 2020-08-15T22:41:13 00:00
Twitter: @AugFreePress
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Joe Biden Announces Elections Ad Buy Totaling $280 Million - The New York Times

Joseph R. Biden Jr .'s campaign announced a $280 million fall advertising blitz on Wednesday, outlining plans for $220 million in television and $60 million in digital ads across 15 states in the lead-up to the November election.

The ad reservation, which will begin on Sept. 1, is by far the biggest of the 2020 race by either campaign and is a sign of the swift turnabout in Mr. Biden's finances, as both small and large donors have rallied behind him since he became the presumptive Democratic nominee against President Trump .

Date: 2020-08-05T09:30:10.000Z
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Trump campaign temporarily halts ad spending for review of messaging strategy - CNNPolitics

(CNN) President Donald Trump's campaign has canceled a series of advertisement buys over the next few days as they review their messaging strategy, a senior campaign official told CNN.

Publisher: CNN
Date: 2020-07-31T00:28:01Z
Author: Ryan Nobles
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Pro bono ad campaign aims to make masks and social distance the new social norm in Spokane | The

Often cited as a key tool in the process of abating the spread of COVID-19 and reopening the economy, public health officials and business leaders are pleading with area residents: wear a mask.

But for most people, having a mask at the ready and strapping it on before entering a store is an entirely new behavior.

"A year ago, if you'd have worn a mask into a business, you would have gotten some funny looks," said Michelle Hege, president and CEO of Spokane advertising firm Desautel Hege.

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Publisher: Spokesman.com
Date: 2020-08-01T22:41:15.917802
Twitter: @SpokesmanReview
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