Wednesday, January 6, 2021

Leverage Your Competitive Advantage in the Marketplace

Getting noticed in the marketplace has always been a challenge, even more so lately. There are competing communication channels and everyone is trying to stand out from the crowd. Positioning your company for success can begin by identifying and leveraging your strengths. The three areas that I believe most companies can stand out in are with their people, their products and their processes.

I hear businesses talk about their people all the time. They say things like, “we have great people,” or “our people are our biggest asset.” OK, but how are they great or why are they your biggest asset? More importantly, tell me how that will make a difference to me if I’m a customer. WIIFM — what’s in it for me?

Publisher: Printing Impressions
Date: 2021-01-06T13:36:55-05:00
Author: Mike Philie
Twitter: @PIConnects
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Other things to check out:

Who gets to decide what "feminism" looks like? - Marketplace

It was quintessential "I'm not a feminist, but . . ." a recurring and well-documented cultural shorthand in which equal rights were espoused but allegiance to feminist ideology was evaded. Swift, while a prominent example of this, was part of a larger cohort of pop icons who made similar statements. That same year, Katy Perry said at Billboard's Women in Music luncheon, "I am not a feminist, but I do believe in the strength of women.

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Barbara Berg, a historian and author of “Sexism in America,” told Time after the VMAs that "[i]t would have been unthinkable during my era." Roxane Gay, who had just published her essay collection “Bad Feminist” a few weeks before, said on Twitter, "What Bey just did for feminism, on national television, look, for better or worse, that reach is WAY more than anything we've seen.

Publisher: Marketplace
Date: 2021-01-05T21:36:01-08:00
Twitter: @Marketplace
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New Insurance Marketplace Available to Inform AARP Members and the General Public About Coverage

"We are pleased that Softheon insurance marketplace cloud platform will help individuals access resources for informed insurance decision making," said Eugene Sayan , Softheon Founder & CEO.

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Insurance products are sold and serviced by independent licensed insurance agencies, agents or companies. AARP and its affiliates are not licensed agents/producers and do not sell or service insurance products. Softheon does not sell insurance.

Twitter: @Yahoo
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UJET CCaaS Cloud Contact Center Now Available on Oracle Cloud Marketplace

Ultra-Modern Contact Center Unifies Enterprise Customer Data with Oracle Cloud CX Service for a Single Source of Truth and more Intelligent Customer Experience

With UJET's next-generation capabilities connected through the Oracle Cloud CX Service, businesses can modernize customer and user experiences through:

Unified CCaaS and CRM data that blends historical records with real-time insights and contextual awareness. With a unified data set, agents can deliver more natural, personalized interactions and experiences.

Twitter: @Yahoo
Reference: (Read more) Visit Source



Quite a lot has been going on:

Apple's privacy labels show which apps collect the most data - Marketplace

A few weeks ago, Apple released an iOS update that shows you how much data every app on your phone or tablet is collecting — and it can be surprising. For example, even though WhatsApp offers encrypted messaging — no one can read your actual messages — it still collects a ton of other information, like your location, what you buy through the service, who your friends are, and shares all that with parent company Facebook.

Molly Wood: It sounds like you’re not very hopeful that this is going to make a meaningful difference in consumer behavior.

Publisher: Marketplace
Twitter: @Marketplace
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Farmingdale's 317 Main Street To Launch Marketplace | Farmingdale, NY Patch

FARMINGDALE, NY — Big 2021 plans are in the works for 317 Main Street. The Farmingdale gastropub, co-owned by restaurateur Joe Fortuna and chef Eric LeVine, plans on introducing The Marketplace at 317 as late as early February.

Fans of Le Petit Café, which recently closed due to coronavirus economic complications, will see a familiar face has joined the 317 team: Kristina Grimes will help the restaurant roll out breakfast on Monday and assist LeVine in launching the marketplace.

Publisher: Farmingdale, NY Patch
Date: 2021-01-06T23:41:39Z
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Colleges look at delaying the first day of school ... again - Marketplace

The new year also means the start of a new semester for colleges and universities. But some institutions are once again delaying the start of classes, or moving what would have been in-person classes online. 

Those decisions are being driven by the pandemic, and the surge of infection rates around the country. But this second round of delayed starts and online classes will have both immediate and far-reaching financial implications for institutions. 

Publisher: Marketplace
Date: 2021-01-06T23:41:27-08:00
Twitter: @Marketplace
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Grocery shoppers are faster, more focused during pandemic - Marketplace

Remember lingering in the produce section, picking up each avocado to find one that's perfectly ripe? Or moseying down the chip aisle in pursuit of a new salty snack?

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“Plexiglass shields, black masks, social distancing — you know, being in a supermarket today is very, very scary,” said Phil Lempert, a food analyst who runs SupermarketGuru.com.

Lempert said that shopping has become a mission with less room for impulse buying. People get in, they get what they need, and they get out.

Publisher: Marketplace
Date: 2021-01-06T00:50:23-08:00
Twitter: @Marketplace
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