New marketing automation platform for eCommerce helps retailers achieve deeper customer insights, higher conversions, customer segmentation, personalized interactions, and more
"COVID-19-related boosts in online shopping resulted in an additional $174.87 billion in eCommerce revenue in 2020," said Bodhi Debnath, Senior Director of Marketing for Campaigner. "We have never seen such a big uptick in any one industry and expect continued growth in 2021. While people's reliance on digital shopping continues to skyrocket, it is even more important for businesses to communicate with their customers and prospective buyers in ways that are effective and personally relevant.
This may worth something:
How The Pandemic Is Driving B2B eCommerce | PYMNTS.com
Business-to-consumer (B2C) payments and processes adapted to digital years ago in the shift to eCommerce. The ongoing pandemic appears to have acted as a flashpoint for B2B eCommerce, however, as businesses have migrated to digital channels to keep their operations functioning in a rapidly changing world. B2B payments have underpinned B2C eCommerce for years, of course.
The global health crisis has revitalized interest in bridging that divide, however, with B2B buyers reporting more of a preference for digital since the start of the pandemic. One study found that 75 percent of B2B buyers and sellers now want to make purchases or interact with business partners online, and another report found that 90 percent of B2B sales across 11 countries are now being made using virtual tools, such as videoconferencing or website services.
When to Consider Ecommerce Shipping Insurance | Practical Ecommerce
High-end products, high volume, and quality customer service are among the reasons for considering shipping insurance for ecommerce.
Shipping insurance can protect businesses from costs associated with damaged, stolen, and lost packages sent via major carriers, including UPS, FedEx, and the United States Postal Service.
Those carriers and others offer various forms of indemnification. But licensed insurance companies offer shipping protection that can be less expensive and provide better coverage in certain instances.
eCommerce, Delivery And The Gig Economy Create Opportunities For Both Fraud And The Artificial
The biggest challenge with identifying financial and related fraud is that it is rare. The technical term
is that is it sparse. Another critical aspect of fraud is that fraudsters are constantly inventing new methods. Rule based systems and supervised learning AI fail when something outside of the rules or labeled events happen. This is why an unsupervised model is always a critical component in fraud, as it can detect anomalous transactions without knowing what they are.
Other things to check out:
ALDI Unveils Store Expansion, eCommerce Plans | PYMNTS.com
ALDI , the fast-growing discount grocery store chain, announced Wednesday (Feb. 10) that it will add 100 new stores this year and will also double its eCommerce offerings aimed at boosting customer convenience.
The Illinois-based food retailer said its store expansion would be focused on Arizona, California, Florida and the Northeast, noting that with more than 2,000 stores in 37 states, it was on track to become the third-largest grocery retailer by store count by the end of next year.
Ecommerce Spending Continued To Climb In January
Throughout the last year, and especially during the holidays, ecommerce was essential for brands and retailers. The great pivot to online shopping and ecommerce has allowed many businesses to succeed despite difficult circumstances. A recent report from Mastercard SpendingPulse found that ecommerce continued to grow in January, even as the holiday season wrapped up.
According to the Mastercard SpendingPulse report, which measures in-store and online retail sales, there were “retail gains across nearly all sectors and all 50 U.S. states” in January. Overall retail sales grew “9.2% year over year (YOY), with online sales growing 62.1% compared to 2020.”
Trendlines In Retail Demand And eCommerce | PYMNTS.com
Hasbro said that its gaming and entertainment units fueled sales last quarter, as homebound shoppers in the U.S. and Canada purchased more games to keep children occupied during COVID-related shutdowns and limitations. In retail, managing a Valentine's Day-triggered rise in demand will be particularly difficult for florists this year amid the pandemic. And in checkout conversion, a record share of merchants are providing buy buttons . All this, Today in Data.
CROSSMARK Announces New Leadership in Omnichannel & eCommerce
“Stephen is a leading eCommerce and marketing executive who brings new and complementary capabilities to our organization. His previous successful efforts with CPG manufacturers across multiple categories underscore our commitment to drive a smarter way to faster growth,” said Moye.
Koven comes to CROSSMARK from the leadership team at Hormel Foods where he served as Vice President of Digital Experience. He successfully helped Hormel Foods transition its organization to eCommerce with strong results. Most recently, Hormel Foods’ eCommerce sales grew by over 100%, allowing the company to gain market share in numerous key categories.
Happening on Twitter
#OccupyLekkiTollGate: Protests Will Hold In Three States, Says Campaigner |Sahara Reporters The movement was inspir… https://t.co/d7OrDZ4eaC SaharaReporters (from New York) Wed Feb 10 14:35:09 +0000 2021
#OccupyLekkiTollgate: Protests to hold in three states —Campaigner https://t.co/9soSkGSIUw MobilePunch (from Lagos, Nigeria) Wed Feb 10 13:21:41 +0000 2021
Saturday protest legitimate, says #OccupyLekkiTollgate campaigner https://t.co/leUvWmXJuu MobilePunch (from Lagos, Nigeria) Tue Feb 09 16:17:13 +0000 2021
#Punjab | @AAPPunjab's Cutest New 'Star Campaigner' is Winning Hearts Ahead of Punjab Municipal Polls: https://t.co/zSN6yNdSwy AAPInNews (from India) Wed Feb 10 04:39:53 +0000 2021
No comments:
Post a Comment