Tuesday, January 21, 2020

Essential Email Marketing Features for Ecommerce in 2020 | Practical Ecommerce

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Publisher: Practical Ecommerce
Date: 2020-01-20T10:00:50-05:00
Twitter: @practicalecomm
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Not to change the topic here:

9 essential features every jewellery ecommerce website should have – Flux Magazine

Selling jewelry online can be tricky. With so many brick-and-mortar jewelry stores, why would customers choose to buy expensive pieces of jewelry online without being able to feel them or touch them? In addition, there is a great number of online jewelry stores, so how will people know which one is trustworthy and reliable?

Using spreadsheets for orders and inventory management is still a widespread method for many small companies. This might do the trick if your company is selling a few pieces of jewelry a day, but once your business starts growing, keeping up with all the information becomes more difficult without an automated solution. Having a well-built jewelry inventory management software at this point could take your company to the next level.

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Strategies to refine Instagram marketing for ecommerce - ClickZ

With over one billion monthly active users, Instagram is a great place to find potential customers. In fact, more than 25 million businesses from across the world use Instagram to drive traffic and sales.

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This is great news for ecommerce businesses, considering that 60% of Instagram users say they have discovered products through the platform and have been more open to purchasing them.

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Publisher: ClickZ
Date: 2020-01-20T15:47:57 00:00
Author: https www facebook com martinochwat
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5 Can't-Miss E-Commerce Personalization Ideas

Personalization is nothing new in the world of e-commerce. Consumers are now expecting personalized shopping experiences from all online stores. In fact, according to a RedPoint Global survey conducted by The Harris Poll, more than half of consumers (63 percent) expect personalization as a standard. The only difference now is that they want more .

While many e-commerce companies offer personalized product recommendations for their website visitors, you can go far beyond that to provide shoppers with a personalized experience from start to finish. Check out these five ideas. 

Publisher: Entrepreneur
Date: 2020-01-20T17:00:00Z
Author: Syed Balkhi
Twitter: @Entrepreneur
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Other things to check out:

India's Future Group Cuts eCommerce Venture | PYMNTS.com

The layoffs affected sales, product development, marketing and ground operations and took place over the last few months, two sources said. The company also closed down numerous EasyDay stores, adding to the 140 closures in November. Those closures were part of the restructuring happening now, a source said.

The EasyDay app was launched at 22 stores in north India but never made it out of beta, said the two sources. As stores started closing, customers started asking for refunds.

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Publisher: PYMNTS.com
Date: 2020-01-20T11:09:19Z
Author: Conglomerate Future Group is downsizing its eCommerce division Retail 3 0 and laid off 350 400 workers Amazon India will be the authorized online sales channel
Twitter: @pymnts
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16 ways retailers can improve their approach to online returns – Econsultancy

The high volume and cost of customer returns and how to deal with it is considered one of the biggest issues currently facing online retailers.

Ever since pureplay ecommerce retailers like Asos and Amazon blazed a trail by offering quick, easy and free returns and refunds of goods, a returns epidemic seems to have been unleashed with customers returning purchases by the shedload.

Publisher: Econsultancy
Date: 2020-01-20T10:45:15 00:00
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How Shopify is Changing the Ecommerce Game for Good | CustomerThink

It's a new year, which means we are in the season of change. Brick-and-mortar stores are increasingly moving online, while famed ecommerce brands like Warber Parker are now opening up brick-and-mortar stores. Up is down . Down is up. And nothing in commerce is the same it was a decade ago.

If you run a business in the 21st century, you know about Shopify. Yet despite the pervasiveness of this platform, few truly understand the significant ROI it offers. Born out of necessity, Shopify founders developed this flexible platform after discovering that current ecommerce options were inadequate for selling their snowboarding products. They built the platform using open-source framework and have since built out its capabilities to include marketing, POS, and user engagement features.

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UPS Launches Ecommerce Plugins for Small Businesses - EcommerceBytes

UPS is making it easier for online merchants to offer its shipping services in their stores. On Monday, it announced plug-ins to make UPS tools and services available within WooCommerce, PrestaShop, OpenCart, and Magento.

The new plug-ins are part of UPS’s strategy targeting ecommerce called the Digital Access Program. When UPS launched the program in October, it said embedding UPS natively into popular ecommerce platforms would help small and medium sized businesses level the playing field.

Publisher: EcommerceBytes
Date: 2020-01-20T17:00:33 00:00
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