Considering a child's physical growth and evolving interests, only a matter of weeks need pass before a new blouse or action figure is collecting dust on a shelf. In fact, 15% of toys are neglected within days and an estimated 60% are unused at any one time, a survey of 2,000 U.K. parents found.
Meanwhile, Ryan Mario Yasin has an Earth-friendly solution for kids clothing. The aeronautical engineer originally from Iceland designs outfits that expand to children's growing bodies. The product design and durable materials reduce parents' need to abandon outgrown garments, and Yasin has plans to take on maternity wear next.
In case you are keeping track:
Ecommerce Belgium: €11.46 billion in 2019
Belgian ecommerce broke all national records in 2019. Last year, Belgian online shoppers spent 11.46 billion euros, which is 900 million euros more than during the year before. Belgians shopped, on average, 13.4 times online, which led to a total of 112.9 million online purchases.
IRX 2020: Thrive in the digital world
With topical conference sessions, expert clinics, workshops, new themes and even more innovative products on display, IRX is the must-attend event in the retail calendar. Book your FREE place today! .
How Glossier sets the bar for social proof in ecommerce – Econsultancy
A recent survey by Bright Local found that the average consumer will read 10 reviews before feeling able to trust a business, while the majority of people nearly always check reviews before they buy a product online.
For ecommerce brands, reviews can be a hugely powerful form of persuasion (particularly impacting shoppers who are still in the decision-making phase of their journey).
Glossier is one brand that I've noticed is particularly adept at weaving in reviews and many other forms of social proof, into both its website and wider digital marketing activity.
Triangulation fraud: coming to an eCommerce site near you - Security Boulevard
Both retailers and cardholders are falling prey to triangulation fraud, involving an unscrupulous intermediary of which neither are even aware.
With Valentine's Day now past and Easter excitement building , the National R etail Federation projects consumers will spend billions of dollars for gifts , cards , and candy . In fact , consumers spent $40 billion on Easter gifts and festivities in 2019. Some of that money will likely be lost to triangulation fraud.
In case you are keeping track:
Search, Ecommerce Could Save Retail During Coronavirus 03/17/2020
California resident Jan Mannino, 81, calls herself a “bit of an outlier,” but says she has “a good handle on what is important” to people in her age group and how they use online services.
Mannino doesn’t do a lot of online buying or browsing. There is hardly anything she needs aside from the essentials, and when she needed any of those items before the COVID-19 outbreak, she would get in her car and drive to the store.
Reprise Network names new Head of eCommerce Prolific London
IPG Mediabrands' global performance media marketing unit, Reprise, has named Neilson Hall as its new Head of eCommerce EMEA, having previously led an in-house team at retail giant Shop Direct.
Hall led one of the UK's largest in-house eCommerce teams at the online retailer, now rebranded as The Very Group. Before this, he led on eCommerce at Omnicom, having started in the sector at iProspect before co-founding agency and tech platform Illuminate.
PFSweb Launches U.S.
ALLEN, Texas, March 17, 2020 (GLOBE NEWSWIRE) -- PFSweb, Inc. (NASDAQ: PFSW), a global commerce services company, has been engaged by Antonia Saint NY, a disruptive hi-tech women's shoe brand, to provide eCommerce customer care and order fulfillment in the United States. This multi-year contract is supported by PFSweb's operations business unit, PFS.
Antonia Saint NY makes customized-fit, classic shoe styles that feel soft and wear like sneakers on the inside through patented technology. The direct-to-consumer (DTC) brand is officially making its debut with a launch that will be announced in a few weeks at Showfields in Soho, NYC, and is the latest creation of entrepreneur and "Feminist Genius," Antonia Saint Dunbar, who is one of the three co-founders of THINX, and Obed Cepeda, who was the original seed investor in THINX.
Gap Execs Turing to E-Commerce in the Time of Coronavirus – Sourcing Journal
When Gap Inc. executives spoke to analysts on a conference call Thursday to discuss year-end results, they were already anticipating the impact and changes in their supply chain, from factory to consumer sales, of the coronavirus .
But they probably weren’t totally expecting the swift and overwhelming changes in the social order that have now spurred systematic store closings and cancellation of events and mass gatherings that fundamentally impacts the way the company and the retail sector conducts business. However, there was an anticipatory tone in their remarks on the dramatic changes that were about to occur.
Happening on Twitter
WHATTTTT. WOKE UP TO @ForbesEurope 30 under 30 for my brand @lappthebrand ðŸ˜ðŸ˜ðŸ˜ðŸ˜ https://t.co/NuSMcvQIzY https://t.co/O5yTzcoQT6 Leomie_Anderson Tue Mar 17 09:25:50 +0000 2020
Announcing: The #ForbesUnder30 Europe Class of 2020 https://t.co/pxRzFCHQ8i https://t.co/6qpYHqMyFc Forbes (from New York, NY) Tue Mar 17 05:25:56 +0000 2020
It's been a generation since Europe has faced such a crisis. Here are the leaders of a new generation for Europe th… https://t.co/7dZkBIdYcw RandallLane (from New York, NY) Tue Mar 17 05:46:07 +0000 2020
Meet the youngest members of the #ForbesUnder30 Europe class https://t.co/i1nlw65dyX https://t.co/4MpMo3w6YZ Forbes (from New York, NY) Tue Mar 17 11:15:01 +0000 2020
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