Thursday, August 6, 2020

Horizon Worldwide Partners with Rise Interactive to Accelerate DTC eCommerce Growth

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TTEC Signs Agreement To Acquire VoiceFoundry, Setting The Foundation For Significant Future Growth With Amazon Connect

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Publisher: MarTech Series
Date: 2020-08-06T19:27:13 05:30
Twitter: @MarTechSeries
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Other things to check out:

Horizon Worldwide & Rise Interactive to Boost DTC eCommerce Growth | MarTech Cube

Rise Interactive, recognized as one of the top performance marketing agencies in the world, is now the Digital AOR for Horizon Worldwide, one of the largest specialty photo, wall art and décor manufacturers in the US. Horizon Worldwide is the parent company of Photography.com and CreativeGallery.com.

Horizon Worldwide concluded their recent search for the best performance marketing partner to support the next leg of growth in their direct-to-consumer eCommerce business by choosing Rise. “Expanding our efforts to drive more sales through our own website properties is a key strategic focus for Horizon Worldwide,” said Gary Seline , President & CEO of Horizon Worldwide.

Publisher: MarTech Cube
Date: 2020-08-07T04:00:25 00:00
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Roundup: Adidas ecommerce boom helps out as store traffic picks up

(Bloomberg)— Adidas AG's sales are bouncing back faster than expected, with a surge in ecommerce and hot demand for casual items like sandals and yoga pants helping the German sportswear company ride out the coronavirus pandemic.

Store operations are starting to return to normal and the 34% sales drop the company reported for the second quarter beat analysts' estimates, prompting a rally in the stock. In the third quarter, revenue will probably fall by a mid to high single-digit percentage from a year earlier, the company said.

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Publisher: Digital Commerce 360
Date: 2020-08-06T19:13:00 00:00
Twitter: @DigitalComm360
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New Partnership Offers Flexible, Powerful Ecommerce to Provide the Best Experiences for Customers

Coveo and commercetools team up to provide unified multi-channel and intelligent Ecommerce architecture for highly personalized buyer experience

From consumer brands to B2B manufacturers, from retailers to wholesalers, all have had to become more nimble to keep up with shopper and buyer expectations. Unfortunately, global Ecommerce companies who jumped on the web a decade or more ago have been stuck with a code-heavy infrastructure that lacks flexibility. Those companies still encumbered with aging legacy application suites have been seeking ways to evolve their Ecommerce capabilities.

Publisher: MarTech Series
Date: 2020-07-30T13:33:51 05:30
Twitter: @MarTechSeries
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This may worth something:

Searchspring Boosts Ecommerce Personalization Engine | MarTech Cube

Searchspring announced today that it acquired 4-Tell, the company behind AI-driven personalization platform, Smart Commerce. The deal propels Searchspring toward its vision to be the single destination where merchandisers can orchestrate personalized shopping experiences in real-time.

"We are excited to welcome the 4-Tell team to Searchspring. Their technology allows us to speed up the delivery of enhanced product recommendations while enabling personalization across our entire suite of features," stated Searchspring CEO, Peter Messana. "We gained great technology, the team that built it, and a customer base that can now benefit from our advanced search."

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Publisher: MarTech Cube
Date: 2020-08-07T02:00:35 00:00
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How artificial intelligence gives ecommerce a boost

Internet sales have soared in recent months, resulting in growth in the ecommerce sector. But if new purchasing habits are to truly take root and survive in the post COVID-19 reality, businesses will have to carefully nurture the customer buying experience. Against this backdrop, artificial intelligence (AI) is not only a tool to help improve the user experience and increase customer satisfaction, it can also facilitate payment management and detect potential fraud.

Publisher: NEWS BBVA
Date: 2020-08-04T02:20:33 02:00
Author: BBVA
Twitter: @bbva
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Lessons from 20 years of ecommerce | Practical Ecommerce

My first ecommerce site was a supplement to my brick-and-mortar shop in 2000. There was little online competition. Amazon sold only books. Most of my competitors were small independents like me, and it was easy to stand above the crowd. I advertised the site on shopping bags, on leaflets at conventions, and in an occasional magazine.

This post is the second in a series on starting and growing an ecommerce business. The first installment, “ Launching an ecommerce business: the first steps ,” I published last month.

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Publisher: Practical Ecommerce
Date: 2020-07-28T15:31:17 00:00
Twitter: @practicalecomm
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ChannelAdvisor cashing in on 'new normal' ecommerce economy with record revenues | WRAL

RESEARCH TRIANGLE PARK – The global move toward more business via ecommerce due to the ongoing COVID-19 pandemic is continuing to drive more dollars to ecommerce services provider ChannelAdvisor.

The company, which also made an acquisition as part of its strategy to expand its services portfolio and worldwide footprint, reported earnings and revenues that beat Wall Street expectations on Friday morning.

Publisher: WRAL TechWire
Date: 2020-08-06T14:51:30Z
Twitter: @WRALTechWire
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