Thursday, March 25, 2021

Mundelein expanding ‘made for you’ ad campaign, continuing to work with current vendor - Chicago

The Mundelein Village Board received an update on the village's local ad campaign, "Made In Mundelein, Made For You," at the board meeting Monday night, and approved an addition to the contract with the company helping to carry it out.

The campaign is a long term advertising program started in April 2020 aimed at promoting businesses in town, according to village leaders. Taking it a step further, village officials have said they want it to drive residents to think locally.

Publisher: chicagotribune.com
Date: AAC9C18F70AC386BC4DCF4DDF9BF1786
Author: James T Norman
Twitter: @chicagotribune
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In case you are keeping track:

NRSC buys $1M in ads targeting Democrats' voting rights bill - Axios

Senate Republicans' main campaign arm will unveil a seven-figure ad campaign in Georgia, Arizona, Nevada and New Hampshire targeting Democrats' effort to expand voting, Axios has learned.

Why it matters: These are the National Republican Senatorial Committee's (NRSC) first TV ads of the 2022 midterms cycle and show how potent S.1 (the Senate's version of H.R. 1) is for Republicans — both in how it would overhaul the nation's elections and as a messaging tool.

Publisher: Axios
Date: 2021-03-25T09:31:11.473992Z
Author: Alayna Treene
Twitter: @axios
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Intel aims to sell ARM chips to Apple days after anti-Mac ad campaign

Intel CEO Pat Gelsinger made some major announcements yesterday during the Intel Unleashed: Engineering the Future webcast. One of the key announcements was setting up a new standalone business unit called Intel Foundry Services (IFS) with the goal of becoming a major provider of U.S.– and Europe-based foundry capacity. The portfolio of products that will be offered by the new unit will include both x86 and ARM chips, and one of the customers that Intel aims to serve is Apple.

Publisher: Pocketnow
Date: 2021-03-24T12:26:16 00:00
Author: Nadeem Sarwar
Twitter: @pocketnow
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New "I Am Ram" Ad Campaign Highlights How Trucks Help People

Ram has been running with their “Built To Serve” ad campaign and catchphrase for the past few years, but Stellantis thinks 2021 is a good time to move to the next step of the mindset with a new series of ads coming out now. The ad campaign is called “I’m A Ram,” and it features country music star Chris Stapleton, and the Ram 1500, TRX and Heavy Duty pickup trucks.

The full length “Anthem” ad shows the friendly neighbor and mom using their Ram 1500 and Heavy Duty to help others, and a TRX as an off-road film car . As with all the ads, Chris Stapleton sings the “I Am Ram” song he wrote for the campaign in the background. Yes, this makes it a bit cheesy, but we were worried it was going to be a whole lot more cringy that it really is.

Publisher: Muscle Cars and Trucks
Date: 2021-03-24T14:22:00 00:00
Twitter: @musclecarstruck
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This may worth something:

#FierceMadness pharma ad contest narrows: Pfizer, Bayer, Novartis, ViiV and Biohaven among the

FierceMadess voters have spoken—and now, just an Elite Eight pharma advertisers are still in the running for the 2021 title.

Pfizer, Bayer, Novartis, Roche, Johnson & Johnson and GlaxoSmithKline's ViiV Healthcare are among the Big Pharma contenders still playing in the DTC ad campaign contest, while Evofem Biosciences and Biohaven Pharmaceuticals are the smaller upstarts looking for upsets.

Before we kick off the next round of voting to get to the Final Four matchups, let's take a look back at the Sweet 16 round and the victories over the past several days.

Publisher: FiercePharma
Date: 2021-03-24T08:15:00-0400
Author: Beth Snyder Bulik
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Senate GOP Fundraising Arm Goes After Dems’ Voting Rights Fight With $1 Million Ad Push |

The National Republican Senatorial Committee is spending $1 million on an ad campaign targeting Democrats’ voting rights bill known as the “For the People Act,” an 800-page bill meant to expand and federally standardize voting rights.

According to an Axios report on Thursday, the NRSC’s ad campaign will be its first ad campaign of the 2022 midterms cycle that takes aim at S.1. which Republicans criticize as a Democratic “power grab” that would “eliminate voter ID laws,” implement automatic voter-registration and “force taxpayers to fund” campaigns.

Publisher: Talking Points Memo
Date: 2021-03-25T11:59-04:00
Author:
Twitter: @TPM
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Adidas taps Kermit the Frog to star in new spots for Stan Smith sustainable shoes | Ad Age

It's not easy being green, but Kermit the Frog might have better luck fronting Adidas Originals' new campaign for its newly sustainable Stan Smith shoes. The beloved Jim Henson-created character stars alongside Smith himself in a push that includes a 60-second video, released on social channels this week.

"They say every problem has a solution—you might wonder, 'Am I too small to change this whole world, am I the only one pitching in?'" Kermit asks in the spot. "If we all do our part, we can make the world a better place, a greener place, for the next person to walk in our shoes."

Date: 2021-03-25T05:30:00-04:00
Author: Adrianne Pasquarelli
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Taco Bell told the world it bought the Liberty Bell, and the whole country cracked up
Publisher: https://www.inquirer.com
Date: Thu 25 Mar 2021 9:15:0 00:00
Author: Michael Klein
Twitter: @PhillyInquirer
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