Thursday, March 18, 2021

Transparent Health Marketplace Names Greg Mast Senior Vice President, Data and Analytics |

Transparent Health Marketplace, Inc. (THM), a transformative healthcare technology company, today announced Greg Mast as Senior Vice President, Data and Analytics and the newest member of its executive team.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20210318005769/en/

Transparent Health Marketplace Names Greg Mast Senior Vice President, Data and Analytics. Workers' compensation data and technology veteran will lead effort to integrate real-time analytics, machine learning and data informatics into its world-class healthcare transaction platform. (Photo: Business Wire)

Publisher: Watertown Public Opinion
Twitter: @PublicOpinionSD
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How data analytics can boost accountant advisory services | Accounting Today

The same sort of analysis can be done on clients. Let's say you have a client who is a retailer — they have brick-and-mortar locations, as well as an ecommerce presence. While they can have a larger product mix online, limited in-store space requires stocking a small portion of their inventory. If you can run the numbers and tell them which items are languishing on their shelves longest, you can make their in-store operations more profitable.

As data analysis becomes more widespread, the firms who are familiar with the systems and processes related to it will have a leg up on those who don't. If you're not already analyzing the data you get for clients to look under the hood of their business, it's time to start doing so.

Publisher: Accounting Today
Date: 2021-03-18T19:15:24.16
Author: https www accountingtoday com author amy vetter
Twitter: @AccountingToday
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Data Analytics - Developing Efficient Ad Strategies | MarketingProfs

It's been a tumultuous year for the advertising industry. In June 2020, GroupM estimated that the advertising economy will decline 10% globally in 2020 . Money is tight, and it has become more critical to develop a cost-effective advertising strategy—justifying every cent spent.

Fortunately, advanced tools powered by Big Data or machine-learning have improved the science of analytics. But in this article I will explain the art of marketing analytics using only Excel, with the goal of preparing you for a data-driven advertising strategy.

Publisher: MarketingProfs
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Clarify Health scores $115M in series C funding to grow AI-powered data analytics platform |

Enterprise analytics company Clarify Health has secured $115 million in series C funding to scale its self-service healthcare analytics cloud and business software.

The San Francisco-based company was launched in 2015 and has raised $178 million to date, according to Crunchbase.

Venture capital and private equity firm Insight Partners led the investment. Hilary Gosher, managing director at Insight Partners, says her firm decided to invest in Clarify because the software platform enables interoperability for data in the healthcare industry.

Publisher: FierceHealthcare
Date: 2021-03-18T07:05:00-0400
Author: Brian T Horowitz
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Loopback Analytics and Cone Health Partner on Specialty Pharmacy and Value-Based Care Initiatives

DALLAS , March 18, 2021 /PRNewswire/ -- Loopback Analytics, a leader in population health analytics, is excited to announce its partnership with Cone Health to continue advancing specialty pharmacy and value-based care initiatives.

"Given the significant impact specialty pharmacy services have on patient outcomes and total cost of care, we are excited to be partnering with Loopback to bring advanced data insights to demonstrate the value pharmacy brings to the integrated delivery network while providing useful information for continuous improvement," says Molly Schneider , Director of Retail and Specialty Pharmacy Services at Cone Health.

Date: 9D28F7743C790DD88F2D9C7375EF7ED5
Author: Loopback Analytics
Twitter: @PRNewswire
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$25+ Billion Customer Journey Analytics Market by Component, Organization Size, Deployment Mode,

The customer journey analytics market is projected to grow from USD 8.3 billion in 2020 to USD 25.1 billion by 2026, recording a CAGR of 20.3% during the forecast period.

Key factors, such as the growing need to provide seamless customer experience, a higher focus on better customer engagement strategies through omnichannel, and adoption of advanced analytics solutions to leverage the increasing customer data and reduce customer churn rate, are expected to drive the demand for customer journey analytics solutions and services.

Twitter: @Yahoo
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Healthcare AI Investors Target Analytics, Care Coordination

The uneven application of AI technology within the healthcare sector appears to be smoothing out as investors increasingly target analytics and AI-based systems for applications like coordinated patient care.

Those applications could soon join established AI-based use cases such as medical imaging as market drivers, analysts say.

A pair of funding announcements this week underscore how AI-based analytics and "intelligent care" platforms are making inroads as healthcare data is commoditized.

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Publisher: EnterpriseAI
Date: 2021-03-18T21:11:29 00:00
Twitter: @enterpriseai_
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Houston expert: How to use the power of data and analytics to inform ​small businesses​ -

Starting a business in a digital era brings entrepreneurs unprecedented advantages with technology and tools designed to optimize a business' operation. Whether it is a B2C or B2B, business owners can gather almost any data and metrics to improve their performance.

Being able to interpret data and making data-driven decisions becomes the key to the success of a business. It is not just a privilege for big companies anymore. Small businesses need it more than ever to make sustainable growth in the digital era.

Publisher: InnovationMap
Date: 2021-03-18T18:18:00 00:00
Twitter: @InnovationMap
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