Tuesday, January 7, 2020

Ecommerce to Transform Retail Landscape Quicker than Previously Expected

This shift will be most apparent among mass merchandise channels (comprised of online players), which are expected to account for 23 percent of all global chain retail sales in 2024, up from 17 percent today. Ecommerce will grow at a 12.5-percent CAGR during this period, compared with 4.3 percent for store-based retail.

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Proximity, speed and convenience will fundamentally change physical stores
Speed and flexibility in fulfillment are major competitive battlefields, requiring support from brands. New fulfillment methods, the expansion of delivery intermediaries, rising customer expectations of speed and the trend towards warehouse automation all mean that suppliers must prioritize the creation of flexible supply chains to enable on-demand service to on-demand retailers that serve on-demand customers.

Date: 9D28F7743C790DD88F2D9C7375EF7ED5
Author: Edge by Ascential
Twitter: @PRNewswire
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While you're here, how about this:

Bloomscape Partners with West Elm as Ecommerce Plant Partner | Business Wire

Bloomscape is the only direct-to-consumer plant company that has the capability to ship a full range of plants, from a small trailing pothos to a large six-foot fiddle leaf fig, anywhere in the continental United States with its patented packaging technology. Made from recycled materials, Bloomscape's packaging is designed to hold the plant and pot securely in place, preventing damage and decreasing soil spillage.

Houseplants have been trending upward in popularity and becoming a staple in millennial design. According to the National Gardening Association, houseplants sales in the U.S. increased 50 percent to $1.7 billion in the past three years.

Date: 2020-01-07
Twitter: @businesswire
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Ways to Boost Your Ecommerce Sales with Social Proof – WPDeveloper in 2020 | CustomerThink

Social proof is considered the most powerful marketing by entrepreneurs across the world. It revolves around whatever your stakeholders are saying about you or your products and services.

Social proof is the concept that suggests that people will follow the actions of the masses. The idea is that since there are many other people behaving in a certain way, then that must be the correct behavior.

For instance, let us consider a Fashion label example. Naturally, you would not purchase a pair of trousers with apparent tears. Instead, you first scrutinize the outfit to ensure it is intact. However, if many people are buying such a pair of trouser torn around the knees, then you will consider getting one for yourself to avoid being the odd one out.

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E-commerce: Amazon vs. Walmart and the Rest of the Online Retailers - Business 2 Community

Modern consumers are hooked on the convenience of online shopping and home delivery. E-commerce has rapidly grown from a novel concept to an unstoppable consumer juggernaut, and the trend appears firmly fixed for the future – online sellers continue luring customers away from conventional brick and mortar stores.

E-commerce is now such a powerful economic force; it’s easy to forget that selling online is still a relatively recent development in the history of retail trade.

Publisher: Business 2 Community
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Check out this next:

Forever 21 relaunches international e-commerce | Retail Dive

Forever 21 is relaunching its international online store to target consumers in Canada, Asia, the Asia-Pacific region and Latin America, in partnership with cross-border e-commerce platform Global-e.

The U.S.-based, privately held fast-fashion retailer filed for bankruptcy in September , saying at the time that it would close as many as 178 U.S. stores along with most of its international stores in Europe and Asia, in order to refocus on its U.S. and Latin American businesses.

Publisher: Retail Dive
Date: 2020-01-07
Author: Daphne Howland
Twitter: @RetailDive
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Nine marketing automation strategies to win the war for ecommerce

Driving consistent ecommerce sales on your online store is a tough nut to crack and curating content with respect to the changing customer behavior can be challenging.

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Estimating what a customer wants to see can be misleading. Solid insights must replace mere estimations in order to drive in results.

One way to excel at ecommerce is to use marketing automation software which will automate all your repetitive daily chores and reduce the risk of human errors.

Publisher: ClickZ
Date: 2020-01-07T12:12:23 00:00
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How to Use Instagram to Generate Leads for Your Ecommerce Brand - Small Business Trends

Have you ever considered Instagram as anything more than a brand building platform? Here is how you can use it to generate leads and drive more sales.

Instagram is not just for posting beautiful sunset and creative lunch photos. It's a great lead generation platform with over 1 billion active users every single month. 90% of them follow a business on Instagram.

Facebook conducted a survey of Instagram users. They found that people use this visual platform to research products and services, discover what's trending, and make buying decisions.

Publisher: Small Business Trends
Date: 2020-01-07T19:30:01 00:00
Author: https www facebook com ShaneBarkerConsultant
Twitter: @smallbiztrends
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How to Overcome Cross-Border Challenges for International E-Commerce

There’s that trope about how online shopping means you can get everything from groceries to furniture without ever having to leave your house. Whether you’re shopping on your smartphone or from your computer, the internet really has had a dramatic impact on the way consumers think about what and how they buy. Online businesses are even scratching the instant gratification itch with same-day (and even same-hour) shipping.

Global commerce is a double-edged sword: the customer base is huge — billions of people shop online worldwide — but adding additional cross-border markets presents three specific challenges:

Publisher: Total Retail
Author: Liz Armbruester
Twitter: @MyTotalRetail
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