Over the past several years, many grocery retailers have worked hard to incorporate omnichannel elements into the way they operate. For Foxtrot Ventures Inc., which opened its first small-format grocery store in 2014, having an online presence is part of the original business model.
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The retailer launched in 2013 with a mobile app to take delivery orders for items such as craft beer, fine cheese and specialty ice cream. The retailer's founder and CEO Michael LaVitola launched the company while he was a student at the University of Chicago's Booth School of Business. It initially served the university's students.
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What Do Businesses Need in an Ecommerce Platform Today?
Ecommerce platforms have seen a significant uptick in activity in recent months, even as non-essential retailers start to once again open their doors. Gartner found online sales for apparel, beauty products and department stores increased by nearly 10% while online grocery sales, previously accounting for 2% to 3% of sales, rose to 8% to 10% in April.
"With the new demands of today's consumers comes significant pressure on digital platforms to deliver on those expectations," said Brian Wolfe, vice president of commerce, digital customer experience at Capgemini .
3 Emerging E-Commerce Growth Trends To Leverage In 2020
The changing economy calls for keeping up with emerging e-commerce trends to cut through the noise, get noticed, and attract customers. Here are three trends experts are paying attention to.
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When personalized is done right, a customer will feel like you're reading their mind. This emotional response generates a sense of loyalty. To achieve the highest ROI, retailers need to embrace and make personalized commerce a reality for their consumers' shopping experience.
Newegg expands its services to help ecommerce companies hire staff
Electronics retailer and marketplace Newegg Inc. lately has ventured beyond selling products online by offering logistics, customer service and staffing services to other ecommerce-focused companies.
Newegg said last week it took a step further into ecommerce services by expanding its in-house staffing agency to the Midwest and the East Coast. Headquartered in the Los Angeles area, Newegg Staffing recently opened additional locations in Indianapolis and Edison, New Jersey. Now with three offices in different parts of the United States, Newegg says it is poised to help ecommerce companies scale-up their workforces for the holidays.
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The future of e-commerce is social media | SmartBrief
The recent launch of Facebook Shops is taking on Amazon and Google by blending e-commerce with the world's biggest social media platform. The timing is perfect, as many consumers remain homebound during the pandemic, and turn to digital sources to shop and stay social. Learn how Facebook Shops could evolve by following in the footsteps of China's wildly popular WeChat social commerce platform -- and how U.S. and foreign retail companies can benefit.
Embedding e-commerce within social media is powerful in that it allows customers to discover brands through social content, and find products they normally wouldn't search for on an e-commerce platform.
Yotpo raises $75M for its e-commerce marketing cloud – TechCrunch
“Marketing cloud” has become an increasingly popular concept in the world of marketing technology — used by the likes of Salesforce, Adobe, Oracle and others to describe their digital tool sets for organizations to identify and connect with customers. Now, a startup that is building its own take on the idea aimed specifically at e-commerce companies is announcing some funding after seeing a surge of business in the last few months.
Retailers: Is Your E-Commerce Website Ready For A Sales Surge?
Chances are e-commerce sales will continue to climb as consumers wary of Covid-19 increasingly turn to the web to make purchases rather than shop in-store. But that means retailers and e-tailers need to make sure their e-commerce sites are in tip-top shape.
As more consumers shop online during the coronavirus pandemic, retailers need to ensure their ... [+] e-commerce sites are in tip-top shape.
Rieva Lesonsky: What do small retailers need to know about building a solid e-commerce website?
Searchspring Boosts Ecommerce Personalization Engine with 4-Tell Acquisition | Business Wire
"We are excited to welcome the 4-Tell team to Searchspring. Their technology allows us to speed up the delivery of enhanced product recommendations while enabling personalization across our entire suite of features," stated Searchspring CEO, Peter Messana. "We gained great technology, the team that built it, and a customer base that can now benefit from our advanced search."
The personalization engine at the center of this acquisition was developed in 2009 and placed in the top 1.5% out of over 40,000 entries in the Netflix Prize, a competition designed to accurately predict how much a viewer would enjoy a selection based on preference. Receiving demand from visionary ecommerce operators, 4-Tell turned its sights on ecommerce recommendations and powers beloved brands like Bob's Red Mill, Dakine, and 2Modern.
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