Thursday, March 11, 2021

A new ad campaign hopes to convince more Nevadans to take the vaccine | Las Vegas Review-Journal

A significant number of Nevadans are hesitant to receive a COVID-19 vaccine. A new advertisement campaign hopes it can change their minds.

R&R Partners, an advertising firm known for iconic campaigns including “What happens in Vegas, stays in Vegas,” is working with the state’s COVID-19 Response, Relief and Recovery Task Force to launch an initiative that stresses the importance of inoculation.

“We know that our supply here is growing, and it’s time to ramp up and get folks vaccinated,” R&R CEO Billy Vassiliadis told the Review-Journal. “What we’re trying to do is say: (If) you get vaccinated, if all of us get vaccinated, we’ll be able to return to (normal) very soon.”

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Publisher: Las Vegas Review-Journal
Date: 2021-03-12T01:39:26 00:00
Twitter: @reviewjournal
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While you're here, how about this:

CUNY faculty and staff union releases ad campaign urging state legislators to invest in a

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A union representing over 30,000 CUNY faculty and staff launched a TV and web campaign Thursday calling on state legislators to increase funding for the city public university system by passing a new bundle of bills named “New Deal for CUNY.”

The bills, sponsored by Brooklyn state Senator Andrew Goundardes and Assemblymember Karines Reyes, proposes making CUNY tuition-free for all New Yorkers by increasing funding from the federal, state and city level over the next five years. The CUNY New Deal also outlines a goal to increase the student-to-faculty ratio to 65 full-time faculty members per 100,000 students and to bump up the number system’s mental health care counselors from 1-to-2,700 to 1-to-1,000.

Publisher: amNewYork
Date: 2021-03-11T15:46:02-05:00
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Pro-Biden group launches two-year ad campaign to promote White House agenda | TheHill

A pro-Biden super PAC Wednesday rolled out a two-year ad campaign to promote the administration's agenda, marking the opening salvo of a public relations blitz to sell the White House's $1.9 trillion coronavirus relief package.

Priorities USA, which backed Biden during the 2020 elections, said in a statement the effort would be a "multimillion dollar campaign" and will start out with two clips touting the COVID-19 legislation.

The announcement comes just hours after the House passed Biden's sweeping coronavirus relief package. The first wave of digital ads will target the key swing states of Arizona, Florida, Georgia, Nevada, Pennsylvania and Wisconsin, all of which will host competitive Senate races next year.

Publisher: TheHill
Date: 2021-03-10T16:58:49-05:00
Author: Tal Axelrod
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ZEE5 launches ad campaign targeting small-town users

To boost user base, the advertising campaign will be promoted across multiple ZEE network channels, leveraging prime time spots as well as some new launches like Indian Pro Music League to get maximum reach

Publisher: mint
Date: 2021-03-11T13:30:27 05:30
Author: Saumya Tewari
Twitter: @mint
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Other things to check out:

Ulta pauses ad campaign over Alexi McCammond tweet controversy
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Publisher: New York Post
Date: 2021-03-11T22:34:31 00:00
Twitter: @nypost
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New NYSUT TV ad campaign focuses on safely reopening schools

ALBANY, N.Y. (WWTI) — New York’s largest teachers union is focusing a new television campaign on safely reopening schools across the state.

New York State United Teachers (NYSUT) launched a $1 million statewide television and digital advertising campaign on Monday. According to NYSUT, it will draw attention to safety guidelines schools need to follow as they begin to reopen for in-person learning.

“The best way for educators to teach and for students to learn is to be in person in the classroom, and we agree with parents and administrators that we need to get back to that for all students," stated NYSUT President Andy Pallotta. "To do it, we have to continue to prioritize the health and safety of our students, our educators and our school communities.

Publisher: NEWS10 ABC
Date: 2021-03-09T16:13:45 00:00
Author: Isabella Colello
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NYSUT launches statewide TV ad campaign on safe reopening of schools | Urban CNY

Albany, N.Y. March 9, 2021 — New York State United Teachers today launched a $1 million statewide television and digital advertising campaign drawing attention to the critical safety guidelines that schools

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Titled "My Kids," the new 30-second ad notes the critical importance of in-person learning for students, drawing attention to the need for COVID-19 testing in schools, vaccine availability for education professionals, social distancing, mandatory masking, and sanitization and hygiene protocols as part of reopening strategies. It will air in all regions of the state for the next month.

Publisher: Urban CNY
Date: 2021-03-10T10:36:16-05:00
Author: Urban CNY News
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NYSUT focusing on safely reopening schools through new TV ad campaign | WSYR

ALBANY, N.Y. (WWTI) — New York’s largest teachers union is focusing a new television campaign on safely reopening schools across the state.

New York State United Teachers launched a $1 million statewide television and digital advertising campaign on Monday, which according to NYSUT, will draw attention to safety guidelines schools need to follow as they begin to reopen for in-person learning.

The campaign is centered around a 30-second advertisement titled “My Kids,” which features “the importance of in-person learning for students. It also focuses on NYSUT’s push for COVID-19 testing in schools , vaccine availability for education professionals, social distancing, mask wearing and sanitization and hygiene protocols.

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Publisher: WSYR
Date: 2021-03-09T15:27:03 00:00
Author: Isabella Colello
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