Have you scratched your head from time to time at how some communications sent en masse to consumers (from credit card companies, utility companies, fintech, wealth management, health insurance, and on and on) come off as redundant and waterlogged while others can appear streamlined, even sensible?
Picking up on my retirement savings example, Rob Krugman, Broadridge's Chief Digital Officer, says that's where we find "the dividing line between the kind of communication that consumers perceive as noise and the kind that they find as meaningful and actionable. A 'noisy' communication from your financial advisor will give emphasis to the sorts of numbers and terms that no 'civilian' recipient could ever find interesting."
Downtown stores, businesses await their customers' return
NEW YORK (AP) — In many downtown areas where companies closed their offices and commuting ground to a halt, sandwich shops, bakeries and other small businesses are waiting with guarded optimism for their customers to return.
Teresa Ging could count on a steady stream of office workers coming to Sugar Bliss Bakery for muffins and cupcakes before COVID-19. They all but disappeared when the Loop, Chicago's downtown area, became deserted amid government stay-at-home orders.
A pair of TPG TrustedCloud customers were breached | ZDNet
TPG Telecom said on Monday morning that it had the data of two customers accessed on its legacy TrustedCloud hosting service. It added it did not believe any other customers were impacted by the breach.
"The incident was isolated to the TrustedCloud service. The TrustedCloud service is hosted in a standalone environment that is separate from our telecommunications networks and other systems," the company told the ASX.
Portage business owners say customers will set tone on mask wearing after June 2
June 2 will mean the end of mask and social distancing health orders in Ohio, and several area businesses seem to be willing to let their customers decide whether to wear masks.
Ron Gehring, owner of Your Toy Connection in Ravenna, said he's playing it safe and continuing to require masks until June 2.
"Come June 2, masks won't be required anymore, and we'll just be back to normal," he said. "You can wear masks if you like, but they aren't required."
Air India Data Breach: Hackers Access Personal Details Of 4.5 Million Customers
An Air India passenger flight prepares for landing to the Biju Patnaik International Airport in the ... [+] eastern Indian state odisha's capital city Bhubaneswar (Photo by STR/NurPhoto via Getty Images)
The airline said it first learned of the incident on February 25, but only learned the identities of affected passengers on March 25 and May 4.
"This is to inform that SITA PSS our data processor of the passenger service system (which is responsible for storing and processing of personal information of the passengers) had recently been subjected to a cybersecurity attack leading to personal data leak of certain passengers," Air India said in a breach notification sent over the weekend.
For some food businesses, the pandemic created new customers | Lewiston Sun Journal
Joe Fournier of A&C Grocery makes an Italian sandwich. His transition from selling groceries to more sandwiches was a good fit for the pandemic. Shawn Patrick Ouellette/Staff Photographer
A year ago, the Rosemont Markets scattered throughout Portland and its suburbs were reopening, and the staff was trying to figure out how to set up online ordering, curbside pickup and home delivery for people wary of shopping during a global pandemic. It was the beginning, says John Naylor, co-founder of the business, of “a real wild ride.”
SC restaurants still require employees, some customers wear masks
COLUMBIA, S.C. (WIS) - Restaurants and business in downtown Columbia were booming Sunday afternoon.
Restaurants are still requiring all of their employees to wear face protection, and it's a mixed bag when it comes to whether customers are required to mask up or not.
"We want everyone on our staff to feel safe," Manager Rachel Hawkins said. "We want all of our guests to feel comfortable and safe."
Democrats Seek $30 Billion to Prevent Utility Shutoffs for Poor Customers – Mother Jones
This story was originally published by The Guardian and is reproduced here as part of the Climate Desk collaboration.
Legislation to cancel utility debts for millions of low-income households and bail out struggling utility companies was introduced in the US Senate last week.
It's unclear how much is owed to utility companies nationwide, though it is probably significantly more than the $30 billion earmarked in the bill.
10 Ways to Personalize Your Marketing Messaging to Create Loyal Customers [Infographic] | Social
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