Outsourcing in eCommerce is more common now than it has ever been before. Outsourcing will not only improve the quality of work, the efficiency that goes behind getting work done as well.
Outsourcing involves delegating different divisions of your company, like sales, customer service, and technical support to sources outside of your local set of employees.
There are countless benefits to outsourcing, this guide breaks down the essentials for getting started with outsourcing for your eCommerce business. We will be giving you 5 different things to consider when starting to outsource different roles in your company.
BOOM! Founder: Spend 30% of Revenue on Ads | Practical Ecommerce
Ezra Firestone launched his first ecommerce business in 2007. It sold wigs. He’s owned multiple brands since. BOOM!, which sells cosmetics, he co-founded in 2010. He focuses on key management metrics, such as spending 30-percent of ecommerce revenue on advertising.
“If you make $1 million per year in revenue, you should spend $150,000 to $300,000 the next year on ads,” he told me. “A business’s margins and size come into play, but the goal should be to grow the company.”
Google Taking Advancing Steps Towards a More Promising Experience for Ecommerce Businesses
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IFC: Women participation in Asia ecommerce is a $280 billion opportunity
Southeast Asia's e-commerce market could grow by more than $280 billion by 2030 if major online shopping marketplaces do more to encourage and enable women entrepreneurs, a new report from the International Finance Corporation found.
The "anonymity" of e-commerce has reduced many of the barriers to entry traditionally faced by women and afforded them the opportunity to thrive in new sectors, Amy Luinstra, the IFC's gender program manager for East Asia and Pacific, told CNBC Thursday.
RumbleOn rides an ecommerce tailwind of sales
Rise Of eCommerce And Superconnected Consumers | PYMNTS.com
48% : Share of superconnected consumers who would spend more on food orders if restaurants offered loyalty programs.
eCommerce Gifting Platform Snappy Notches $70M | PYMNTS.com
Snappy , an eCommerce gifting platform, wrapped up a $70 million Series C funding round, bringing the firm's overall funding to in excess of $100 million. GGV Capital headed up the newest investment, which saw the participation of current investors Hearst Ventures, Saban Ventures and 83North, according to a Wednesday (May 26) announcement .
Snappy will use the infusion to invest in its workforce and "innovation" as it grows into more segments and markets, looks into acquisitions and "continues to redefine the category," the news release stated.
eCommerce Growth Platform Wayflyer Raises $76m in Series A | MarTech Cube
Wayflyer, the revenue-based financing and growth platform to eCommerce merchants, today announces a $76m Series A fundraise led by Left Lane Capital, with support from partners of DST Global, QED Investors, Speedinvest and Zinal Growth, the family office of Guillaume Pousaz (founder of Checkout.com).
The equity raise comes just 14 months after Wayflyer launched its first product, confirming its status as one of Europe’s fastest growing FinTech startups.
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