As an alternative to setting up Google Ads conversion tracking, you can import conversions from Google Analytics , such as goals or transactions, and then use it for optimization of your Google Ads campaigns.
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It became even more popular recently, as the Smart Shopping campaigns require conversion tracking with transaction-specific values.
The import of Google Analytics transactions is probably the easiest way to comply with this requirement if there is no Google Ads conversion value tracking in place.
And here's another article:
BI and ANALYTICS sustain smart city initiatives
Cities account for only 1% of the world’s land usage, but they are home to more than half of the world’s population, according to the Smart Cities Council. They are energy-intensive, consuming 75% of the world’s energy and producing 80% of its pollution.
In an effort to make cities more livable, many cities have launched so-called “smart city” initiatives, which use information and communication technologies to improve their operational efficiency and promote the well-being of their citizens. Transportation, energy, emergency response, and air quality issues are among the top priorities for smart city initiatives.
Data analytics good fertilizer for farm future - Opinion - Uticaod - Utica, NY
Of Oneida County’s 775,442 acres of land, about 26 percent are devoted to this enterprise. There are more than 1,000 local owner-operators in this industry. It generates more than $100 million in annual sales. Every dollar generated by this industry can change hands up to seven times in the local economy.
It’s known by different names — farming, agriculture or agribusiness — and despite the numbers generated by various state and federal studies, it often is overlooked as one of the area’s leading industries.
Onepath Survey Finds SMBs Aren't Fully Leveraging Business Analytics
Despite spending hundreds of hours and thousands of dollars on their data analytics solutions annually, 86% of SMB managers and executives surveyed by Onepath said their companies could be making better use of these technologies
The paradox of the survey results – that companies are spending excessively on data analytics tools but not getting full value for their investments – seems rooted in the fact that SMBs recognize the tremendous benefits data analytics can provide. 59% of survey respondents said it would take longer to deliver products if managers and executives didn't have access to data from their analytics solutions, and 56% said it would take longer to service customers.
Other things to check out:
Analytics based mock draft has Detroit Lions passing on greatness | Detroit Sports Nation
When it comes to this time of the year, everybody and their brother is posting their latest NFL mock drafts. Heck, we have already come across a couple that are labeled as version 6.0!
The mock draft we are about to share with you, which was posted by Cynthia Frelund of the NFL Network, uses analytics to show how the NFL Draft should play out if teams want to maximize their wins in 2020.
In Frelunds mock, she has EDGE Chase Young going No. 1 overall to the Cincinnati Bengals and LB Isaiah Simmons going No. 2 to the Washington Redskins .
Enlisting analytics and AI to contain the next pandemic
Much has been written about the coronavirus since it was first identified in China in January and much more will undoubtedly be written before the subsequently alarming spread abates and medical science comes up with an effective cure.
Detection. When an animal-borne virus makes the jump to a human, and possibly becomes airborne contagious, it can spread like a bushfire. So fast reaction is vital. To illustrate – one passenger on a three-hour Air China flight is estimated to have spread SARS to 20 people as much as seven rows away from him. Small wonder that coronavirus so alarmingly spread amongst cruise ship passengers.
Sports Analytics Market | Size, Trends, Forecast | 2020 – 2025
The global sports analytics market size is projected to grow from $ 2.29 billion in 2019 to $ 5.95 billion by 2025, at a compound annual growth rate (CAGR) of about 22.0% over the forecast period.
Sports analytics is used by the sports team and organization of different professionals to effectively and efficiently manage the performance of the individual and the group. The main objective of sports analytics is to analyze team data and identify different correlations, models that will help improve the decision-making process. This, therefore, supports the sports organization to achieve better results.
Big Data Analytics in Retail Market Detailed Analysis and Huge Growth by
In the retail sector, Big Data analytics is being used at every stage of the retail process to understand customer behavior, predict demand, and optimize pricing. Most of the Big Data applications in retail are for system-wide cost reduction, improving online and in-store customer experience, data-driven adaptive supply chains, and real-time analytics and targeting.
The report discusses many vital industry facets that influence Global Big Data Analytics in Retail industry acutely which includes extensive study of competitive edge, latest technological advancements, region-wise industry environment, contemporary market and manufacturing trends, leading market contenders, and current consumption tendency of the end user.
Happening on Twitter
The administration *still* won't explain why it insisted on creating an American coronavirus test — that was flawed… https://t.co/uogWKxJh7z ericuman (from NYC) Sat Mar 07 14:43:07 +0000 2020
People keep asking why is COVID-19 more of a concern than seasonal flu. This comes down to why scientists keep usin… https://t.co/DCobCfGBhY kurteichenwald Sat Mar 07 23:40:42 +0000 2020
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